DIVL vs QQQ
Madison Dividend Value ETF vs Invesco QQQ Trust, Series 1
Quick Verdict
QQQ has a lower expense ratio. QQQ delivered stronger 1-year returns. QQQ offers more diversification with 103 holdings.
Side-by-Side Comparison
| Metric | DIVL | QQQ | Winner |
|---|---|---|---|
| Expense Ratio | 0.65% | 0.18% | |
| AUM | $63M | $455.8B | |
| Dividend Yield | 1.78% | 0.41% | |
| Holdings | 39 | 108 | |
| YTD Return | +12.02% | +18.31% | |
| 1Y Return | +15.43% | +25.37% | |
| 3Y Return (annualized) | +11.18% | +25.79% | |
| 5Y Return (annualized) | - | +15.20% | |
| Volatility (annualized) | 11.8% | 30.6% | |
| Max Drawdown | -14.1% | -83.0% | |
| Fund Family | Madison Funds | Invesco (US) | |
| Category | Equity | Equity | |
| Inception | Aug 14, 2023 | Mar 10, 1999 |
DIVL vs QQQ Performance
Madison Dividend Value ETF (DIVL) is a ETF from Madison Funds and Invesco QQQ Trust, Series 1 (QQQ) is a ETF from Invesco (US). Over the past year DIVL returned +15.43% while QQQ returned +25.37%. Year to date, DIVL is up 12.02% versus a gain of 18.31% for QQQ.
Over three years, DIVL compounded at +11.18% per year against +25.79% for QQQ. Across the full 3-year window we track, QQQ has the edge at +13.10% annualized vs +11.18%. Past performance does not guarantee future results.
Risk: Volatility and Drawdowns
QQQ has been the more volatile fund, with annualized monthly volatility of 30.6% compared with 11.8% for DIVL. Lower volatility generally means a smoother ride, though it often comes with lower long-run returns.
The deepest peak-to-trough decline in our data was -14.1% for DIVL and -83.0% for QQQ. Drawdown depth is worth weighing if you expect to sell during market stress rather than ride it out.
The two funds' monthly returns correlate at 0.28. They move independently enough that combining them can meaningfully diversify a portfolio.
Fees and Cost Over Time
DIVL charges 0.65% per year while QQQ charges 0.18%. On a $10,000 position that is $65 vs $18 annually, a gap of $47 per year that compounds over a long holding period. On income, DIVL currently yields 1.78% against 0.41% for QQQ.
Holdings Overlap
DIVL and QQQ share 7 holdings out of 134 unique holdings combined, representing a 4.2% weight overlap.
Moderate overlap means holding both could provide meaningful diversification benefits.
Frequently Asked Questions
Which is cheaper, DIVL or QQQ?
DIVL has an expense ratio of 0.65% while QQQ charges 0.18%. QQQ is the cheaper option. On a $10,000 investment, that is $47 per year of difference.
Which performed better, DIVL or QQQ?
Over the past year DIVL returned +15.43% vs +25.37% for QQQ, so QQQ leads on 1-year performance. Over the longest common window we track (3 years), DIVL annualized +11.18% vs +13.10% for QQQ. Past performance does not guarantee future results.
Which is riskier, DIVL or QQQ?
QQQ has been the more volatile fund at 30.6% annualized versus 11.8% for DIVL. Worst drawdown: DIVL -14.1% vs QQQ -83.0%.
Should I hold both DIVL and QQQ?
DIVL and QQQ have a monthly-return correlation of 0.28, so combining them can provide real diversification depending on your allocation goals.
What is the holdings overlap between DIVL and QQQ?
DIVL and QQQ share 7 common holdings with a 4.2% weight overlap. Combined, they hold 134 unique securities.
Which pays a higher dividend, DIVL or QQQ?
DIVL yields 1.78% while QQQ yields 0.41%, so DIVL currently pays the higher dividend yield.
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