Bread Financial Holdings, Inc. provides tech-forward payment and lending solutions to customers and consumer-based industries in North America. It offers credit card and other loans financing services, including risk management solutions, account origination, and funding services for private label and co-brand credit card programs, as well as through Bread partnerships; and Comenity-branded general purpose cash-back credit. The company also manages and services the loans it originates for private label, co-brand, and general-purpose credit card programs, and installment loans and split-pay products; and provides marketing, and data and analytics services. In addition, it offers an enhanced digital suite that includes a unified software development kit, which provides access to its suite of products, as well as promotes credit payment options earlier in the shopping experience. Further, the company through Bread, a digital payments platform and robust suite of application programming interfaces allows merchants and partners to integrate online point-of-sale financing and other digital payment products. It offers its products under the Bread, Bread Financial, Bread Cashback, Bread Rewards, Bread Pay, and Bread Savings brands. The company was formerly known as Alliance Data Systems Corporation and changed its name to Bread Financial Holdings, Inc. in March 2022. Bread Financial Holdings, Inc. was incorporated in 1995 and is headquartered in Columbus, Ohio.

Bread Financial Holdings Inc.

In a report released today, Terry Ma from Barclays maintained a Sell rating on Bread Financial Holdings, with a price target of $52.00. Ma covers t...

Barclays Sticks to Their Sell Rating for Bread Financial Holdings (BFH)

An announcement from Bread Financial Holdings ( ($BFH) ) is now available. On December 10, 2025, Bread Financial Holdings reported a performance up...

Bread Financial Reports Improved November 2025 Performance

An announcement from Bread Financial Holdings ( ($BFH) ) is now available. On November 25, 2025, Bread Financial Holdings, Inc. issued 3,000,000 de...

Bread Financial Holdings Issues New Preferred Stock Series

Companies in the Financial sector have received a lot of coverage today as analysts weigh in on Bread Financial Holdings (BFH – Research Report) an...

	A	B	C	D
1	Symbol	Price	Change	Volume
2	BFH	$74.59	+0.31%	759.31K
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	A	B	C	D
1	Symbol	Price	Change	Vol
2	BFH	$74.59	+0.3%	759.31K
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BFH

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