Graham defined the enterprising investor as an experienced individual willing and able to put forth an “intelligent effort” in analyzing a wide range of seasoned stocks. One of the companies in which an investor should invest is in large unpopular companies indicated by a low price relative to current earnings. The other type of company is those which are at a bargain i.e. the companies, the shares of which are trading 50% or less than its indicated value (calculated using Ben Graham Formula). In general, these companies are large unpopular companies that can sustain in times of adverse economic conditions and have the ability to earn fair returns on invested capital and while in a bull run, these firms advance to the full valuation
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